I turn ideas into reliable intuitive products that scale effortlessly and deliver engaging experiences across web and e-commerce.

I help agencies and companies create interactive experiences like campaigns, websites and flagship webshops.

I turn ideas into intuitive digital experiences built on solid engineering principles. I build solutions that deliver reliably at scale and increase customer engagement.

The result is a seamless launch and a product that continues to evolve with the business.

You already know what great design looks like. Now you need it built with the same precision. Someone who understands the nuance, protects the details, and brings it to life exactly as intended.

I work as a true partner; thoughtful, proactive, and unafraid to speak up when it makes the work stronger. Clean builds, clear communication, and craftsmanship you can depend on.

I have had the pleasure to work with a variety of companies like CLEVER°FRANKE, GoSpooky, Monks, Superhero Cheesecake, Wonderland and Your Majesty.

And I have created work for brands like Adidas, ING, KPN, Lucid Motors, Netflix, Philips, Tony Chocolonely, Viktor & Rolf and WeTransfer.

Q: Do you work with companies or agencies?
A: Both! I enjoy working directly with brands as well as in collaboration with agencies.

Q: What technologies do you work with?
A: I specialize in React and Next.js for web applications and include Shopify for e-commerce. I also use other tools and frameworks as needed to deliver the best solution like GSAP, Threejs and more.

Q: Do you offer design services?
A: My primary focus is on development. I collaborate closely with designers to ensure the final product aligns with the design vision. If needed, I can also recommend skilled designers.

Q: Can you handle complex animations?
A: Yes, I have extensive experience creating smooth, performant animations that enhance user experience without compromising performance.

Q: Which CMS do you work with?
A: I have experience integrating various headless CMS solutions such as DatoCMS, Storyblok, Contentful and Prismic.

Q: Can you help with performance optimization?
A: Absolutely! I focus on building fast, efficient applications that provide a smooth user experience.

Q: Do you offer post-launch support?
A: Yes, I provide ongoing maintenance and support to ensure your application continues to perform well after launch.

Nothing beats a solid collaboration. And seeing it being acknowledged by industry peers is a great bonus.

The FWA (30x), Awwwards (33x), Cannes Lions (16x), Lovie Awards (1x), ADCN (6x) & Spin Awards (12x).

I’m Peter, a experienced developer with a degree in interaction design. I care about how it feels to use: clear structure, predictable flows, good hierarchy, and the kind of micro-interactions and motion that add polish. I naturally think from the user’s perspective, which helps me translate design intent into interfaces that are easy to understand and satisfying to navigate.

Interested in working toghether? Send a message to info@petercoolen.com.